Why I am Resigning as Brand Ambassador for 1st Phorm: Confronting Controversial Comments on Women Police Officers

In life, we are faced with decisions that define our values and beliefs. One such decision has recently led me to step down from my role as a Brand Ambassador for 1st Phorm.

The tipping point came when the President of 1st Phorm made comments that left a bitter taste in my mouth. His remarks about women in law enforcement were not aligned with my core principles of inclusivity and respect. As a strong supporter of equality and fairness, I could not turn a blind eye to such derogatory statements that undermined the hard work and dedication of women in uniform.

As a former ambassador, my role extended beyond promoting products; it embodied representing a brand that resonated with my values. However, the divergence between the company's leadership stance and my personal ethos became too stark to ignore. It was a moment of truth where I had to choose between complacency and standing up for what I believe in.

The decision to resign was not taken lightly. It meant relinquishing a platform that allowed me to connect with a wide audience and endorse products I believed in. Yet, the integrity of my voice and the importance of speaking out against injustice prevailed over personal gain.

My journey with 1st Phorm was filled with memorable experiences and rewarding interactions. I am grateful for the opportunity to have been part of a community that valued fitness, health, and personal growth. However, as an advocate for social responsibility, my conscience could not align with staying affiliated with a company whose leadership lacked sensitivity towards marginalized groups.

Looking forward, I am optimistic about the power of individual actions to spark meaningful change. By taking a stand against discrimination and inequality, we pave the way for a more inclusive and compassionate society. While my tenure with 1st Phorm has come to an end, my commitment to advocating for justice and equality remains steadfast.

As I bid farewell to my role as a Brand Ambassador, I urge others to reflect on their affiliations and ensure they are in harmony with their moral compass. We wield significant influence through the choices we make and the brands we endorse. Let us use that influence to uplift and empower those around us, irrespective of gender, race, or profession.

In parting ways with 1st Phorm, I embrace the values of respect, inclusivity, and integrity that define my personal ethos. The decision to stand up for what is right may have its challenges, but the gratification of staying true to oneself transcends any fleeting discomfort.

Thank you for joining me on this journey of reflection and resolution. Let us continue to champion fairness and equity in all aspects of our lives, ensuring that our actions speak louder than words in the pursuit of a more just society.

CJ